I’ve said many times that it’s easier (and cheaper) today to get a technology-based startup company off the ground than it ever has been before. While Mobixa isn’t a startup company, strictly speaking, as it’s a new business unit of an established company, it’s been run like a startup. And we’ve taken advantage of a lot of products and services that have made it much easier to get the site up and running. I wanted to provide an overview and review of some of the tools we’ve used.
Appsumo: this is a Groupon-like deals site for apps and startup-related services. We signed up for a few promotions, such as the “Lean Startup Bundle” and the “2012 Lean SX Bundle” which offered good deals on a lot of products and services that ended up being useful, and others that were just interesting to find out about.
Olark: A real-time chat tool that lets Mobixa users chat with us if they have questions.
Zendesk: A powerful support platform that makes it easier for our support staff to keep track of all the questions and support requests coming in.
Zippykid: Hosting WordPress can be hard. Zippykid is affordable and pain-free WordPress hosting.
Sanebox: This tool “reads” my email and separates out the real email from all of the notifications and offers and receipts and newsletters that aren’t spam but clutter up my inbox anyway. I went from getting 200 emails a day down to more like 15-20.
Ruby on Rails: A powerful development framework that powers the Mobixa website.
Mailchimp: This tool does the heavy lifting for our notifications and newsletters. The best part is that for small businesses, it’s free until you surpass 10,000 emails per month.
Orchestra: A powerful collaborative to-do app. This lets the different members of the staff keep a list of things they need to do, while others can monitor that list, and we can even assign items to each other.
Toggl: A useful tool for keeping track of time spent on different projects. Great for contractors.
Google Voice: It let us find a cool phone number for Mobixa, and helps us by transcribing voicemails when we miss the call.
There will be many more cool apps, and I’ll follow up this blog post with another one once I’ve tried out more things.